Term Craft B2B Workflow & Compliance Engine
Free PDF template

PPC Management Agreement Template

Create a paid ads management contract for Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, or multi-channel PPC campaigns.

DraftFree PDF

PPC Management Agreement

Generate, preview, and download a clean contract PDF.

1. Management Fee

Sets the agency or freelancer fee separate from platform media spend.

2. Ad Platforms

Lists which paid media channels are included in the management scope.

3. Ad Spend Budget

Documents the budget and whether the client pays platforms directly.

4. Conversion Tracking

Clarifies tracking setup, pixels, UTMs, analytics access, and measurement limitations.

What This Template Covers

Generate a free paid ads PPC management agreement PDF with management fee, ad platforms, ad spend budget, reporting cadence, and conversion tracking scope.

Management Fee

Sets the agency or freelancer fee separate from platform media spend.

Ad Platforms

Lists which paid media channels are included in the management scope.

Ad Spend Budget

Documents the budget and whether the client pays platforms directly.

Conversion Tracking

Clarifies tracking setup, pixels, UTMs, analytics access, and measurement limitations.

FAQ

What is a PPC management agreement?

It is a contract that defines paid ads management scope, fees, ad spend, tracking, reporting, and client responsibilities.

Should ad spend be separate from management fees?

Usually yes. This helps avoid confusion between agency compensation and the media budget spent on ad platforms.

Does this template guarantee campaign results?

No. It documents services and reporting without guaranteeing leads, sales, revenue, or platform performance.